Insights
What is the word that comes to your mind when you hear the brand, “Nike?” or even when you hear its trademark, “Just Do It!” you can probably picture what it is. Yes! That is how powerful the brand is. Many entrepreneurs looking for advice on...
Insights
In today’s society, social media (and videoconferencing systems, for companies that regularly host webinars) play an important role in brand management, as social media and other communication tools have become the go-to platforms for learning, finding new job...
Insights
Noteworthy branding is a company’s beating heart and soul—it fosters brand awareness, loyalty, and, eventually, development. A successful brand launch is what gets the business to take its first step to the ladder of success. This is particularly true in the...